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Meet the 4ways Business Development Team – Introducing Adele Butler

Adele is our Head of Private Sector Development and works with the Independent Healthcare Sector to establish bespoke teleradiology services for PMI, self pay and NHS patients. The Independent Healthcare market has evolved considerably post-COVID, most notably with a large increase in self pay patients, continuing challenges with workforce and technology and the need to provide great value to both insurers and patients. The NHS is also facing challenges with extensive backlogs, and as a result Adele predicts that outpatient referrals within the private healthcare market will continue to rise.

“It’s an exciting time to be working at 4ways, the organisation has grown considerably over the last 2 years, not only investing in talented individuals and consultant radiologists, but also our world class technological infrastructure. My Private Healthcare customers continue to tirelessly provide amazing patient first services, it is a pleasure to work with them to provide innovative models of radiology reporting to improve value and patient outcomes” – Adele

Prior to 4ways, Adele has worked, across a broad range of different sectors, including The British Medical Association, Abbott (formerly Concateno) and latterly Rutherford Cancer Centres. These experiences exposed Adele to a variety of different learning opportunities, enhancing her skillset and increasing her passion for healthcare.

Adele is excited about the future:

“I’m looking forward to being back out and about networking and working with my clients. It will great to be meeting colleagues both old and new at conferences and events, I’ve especially missed this during COVID!  I’m also keen to build relationships with our existing partnerships and ensure we are providing the best outcomes for patients. I can’t wait to see what the future holds not only for my own personal development but watch the evolution and innovation of treatment methods for our patients.

Outside of work you can find Adele at Stamford Bridge to watch Champions League winners Chelsea FC. Adele is also a keen photographer during her travels and is hoping to combine a return to the ski slopes with catching the Northern Lights soon.

To find out more about 4ways’ developments within the private sector, please contact Adele.


Mobile: 07958382207

LinkedIn: Adele Butler | LinkedIn